QB-LA is committed to helping our clients stay informed and prepared for changes that impact their accounting and financial reporting systems. As certified QuickBooks Advanced Online ProAdvisors, we want to share some updates coming to QuickBooks Online—and what they mean for you and your business.
A New Era of Automation and Collaboration in QuickBooks Online
Intuit is introducing advanced AI automation directly into QuickBooks Online workflows. These changes are designed to give accounting professionals and business owners alike more time to focus on strategy and growth, while AI handles the repetitive and time-consuming tasks behind the scenes. Sometimes AI add-ons are bothersome, but these should be worth a small investment of your time.
Here’s what you can expect from the upcoming enhancements:
1. More Efficiency and Time Savings
AI-powered automation will help streamline operations by enhanced completion of routine tasks, reducing errors, and improving compliance. Whether it’s reconciling accounts, categorizing expenses, or managing payroll, AI will work in the background to support your processes and free up your time. AI has been integrated into QBO for some time, but these new improvements will make your accounting more accurate and consistent.
2. Seamless Client Collaboration
QuickBooks is rolling out new collaboration tools to simplify communication between accountants and their clients. Say goodbye to lengthy email threads—QuickBooks’ integrated messaging and document sharing features will allow for real-time feedback and faster turnaround times, right within the platform. We will say more about this in a separate blog article soon.
3. Centralized, Customizable Tools
With an updated interface and expanded and ever-growing third-party app integrations, QuickBooks Online will become even more of a one-stop shop for managing your business. From customer management and accounting to payments and payroll, all of your essential tools will work together in a centralized and intuitive dashboard.
Upcoming Pricing Updates You Should Know
Alongside these new capabilities, Intuit is updating pricing for many of its QuickBooks Online and Desktop products. Here’s a summary of what’s changing and when:
QuickBooks Online Subscription Changes
| Product Tier | Current Price | New Retail Price |
| Simple Start | $35/month | $38/month |
| Essentials | $65/month | $75/month |
| Plus | $99/month | $115/month |
| Advanced | $235/month | $275/month |
Note: Prices for QuickBooks Ledger and Intuit Enterprise Suite are not changing at this time.
QuickBooks Online Payroll Updates
| Payroll Plan | Current Price | New Retail Price |
| Core | $50 + $6/employee | $50 + $6.50/employee |
| Premium | $85 + $9/employee | $88 + $10/employee |
| Elite | $130 + $11/employee | $134 + $12/employee |
QuickBooks Desktop Subscription Updates
While Intuit has discontinued new sales of most QuickBooks Desktop products (Pro Plus, Premier Plus, and Mac Plus as of September 30, 2024) support for renewals continues. Intuit encourages customers to consider QuickBooks Desktop Enterprise for enhanced features and built-in payroll. QBE has long remained the most powerful of Intuit accounting software offerings and still has certain advanced features not yet available in QBO.
QB Enterprise Benefits Include:
- Batch-processing, real-time job costing, and automated workflows
- Powerful reporting tools with 200+ customizable templates
- Improved productivity and profitability tracking
- Runs on internal Windows networks (NOT cloud-based, which some prefer)
New Pricing (Effective October 1, 2025):
| Product | Current Price | New Retail Price |
| Pro Plus / Mac Plus | $999/year (1 user) | $1,049/year (1 user) |
| Premier Plus | $1,399/year (1 user) | $1,469/year (1 user) |
Enterprise Payroll Pricing Update (Effective August 1, 2025):
New tiered employee pricing for Gold and Platinum plans:
- 1–9 employees: $3/employee/month
- 10–29: $2.50/employee/month
- 30–99: $1.50/employee/month
- 100–219: $1.00/employee/month
- 220+: $0/employee/month
Diamond Payroll remains at $2.50 per employee per pay period.
QuickBooks Desktop Payroll Pricing (Effective October 1, 2025)
| Plan | Current | New |
| Basic | $550/year | $580/year |
| Enhanced fFIX Enhanced | $700/year | $740/year |
| Assisted | $120/month | $126/month |
Legacy Payroll Plans (Effective December 1, 2025)
| Plan | Current | New |
| Enhanced Payroll Unlimited (4+ employees) | $1,100/year | $1,160/year |
| Enhanced Payroll Limited (1–3 employees) | $850/year | $900/year |
What This Means for Our Intuit Quickbooks Clients
We understand that pricing changes require planning and communication. Our team is here to walk you through how these Intuit pricing and related updates may impact your QuickBooks subscription and recommend the most cost-effective and efficient solution for your business.
Whether you’re considering a move from Desktop to Online, upgrading to Enterprise, or simply want to make the most of QuickBooks’ new AI-driven features, we’re here to help.
Have questions or need a customized plan? Contact our team today.
Let’s grow your business—together.
